For over 140 years, Colgate®  has been committed to provide advanced oral care solutions to empower people to achieve better oral health and make the most of their lives every day.

Now with Colgate ProClinical® electric toothbrushes, you get the cleaning efficiency of an electric toothbrush in a modern, sleek and easy to control design. Its head, powered by sonic technology moves side to side and up and down, cleaning 5 times better than a manual toothbrush (at the gum margin after 4 weeks vs a manual flat-trim toothbrush). And its soft bristles gently care for your gums while you brush.