#1* Antibacterial Protection

that Megan relies on

*Based on IRI sales sub-brand data {2021}.

#1* Antibacterial Protection

that Megan relies on

*Based on IRI sales sub-brand data {2021}.

What is Greatness?

It’s what’s inside every high-performer.
Greatness is always demanding more.
Demanding more from yourself, pushing your limits,
to go further, faster, stronger than ever before.
We are inspired by those who,
in challenging the landscape and the elements,
challenge their own limitations.
Greatness, too, is demanding more from everything you use.
Some people were made for Greatness.
Colgate Total is made for them.

Colgate Total. Made for greatness.

What is Greatness?

It’s what’s inside every high-performer.
Greatness is always demanding more.
Demanding more from yourself, pushing your limits,
to go further, faster, stronger than ever before.
We are inspired by those who,
in challenging the landscape and the elements,
challenge their own limitations.
Greatness, too, is demanding more from everything you use.
Some people were made for Greatness.
Colgate Total is made for them.

Colgate Total. Made for greatness.

#1* Antibacterial Protection with Double Zinc Action⁴

Fights bacteria

Creates a 12-hour protective barrier⁴

⁴Fights bacteria and provides up to 12 hours antibacterial protection with 4 weeks continuous use.

COLGATE TOTAL^® MAKES YOUR MOUTH STRONGER*

*FIGHT PLAQUE AND PROTECTS TEETH AGAINST PLAQUE/BACTERIA VS. A REGULAR FLUORIDE TOOTHPASTE.

Whitening

Fresh Breath

Fights Cavities

Strengthens Enamel

Prevents Plaque

Supports Gum Health

Tartar Control

Whitening

Colgate^®Total^® is clinically proven to help remove surface stains to give you a whiter smile*

Fresh Breath

Colgate^® Total^® neutralises odors associated with bad breath and gives you long lasting healthy fresh breath*

Fights Cavities

Colgate^® Total^® unique formula is clinically proven to protect against cavities and tooth decay*

Strengthens Enamel

Colgate^® Total^® fights bacteria for 12 hours and keeps your enamel strong & protected*

Prevents Plaque

Colgate^® Total^® antibacterial formula reduces plaque build-up and forms a protective layer that continues to fight bacteria for 12 hours*

Prevents Gum Problems

Colgate^® Total^® fights bacteria build-up along the gum line and promotes gum health.

Tartar Control

Colgate^® Total^® actively prevents tartar formation and build-up by reducing plaque, preventing its mineralization and reducing bacteria*

SHOP FOR COLGATE TOTAL^®

See More Colgate Total Products

FREQUENTLY ASKED QUESTIONS

How does the Colgate Total work?

Colgate Total gives you whole mouth health. The Colgate Total technology uses a unique combination of ingredients like zinc and arginine, and forms a pro-active barrier that fights bacteria not just on teeth, but also your tongue, cheeks & gums, so that your whole mouth is healthy.
What do zinc and arginine do?

Zinc proactively fights against bacteria in the mouth, and arginine works to enhance its delivery so that your whole mouth – teeth, tongue, cheeks and gums - gets the benefits of its advanced protection.