Glow like a pro with Colgate Optic White FlexLight Teeth Whitening Kit. For professional-level teeth whitening in just 10 minutes a day*.
*10 minutes a day for 10 days. Use as directed. Individual results may vary.

Colgate Optic White Purple Serum.

Our ultimate purple serum colour corrects* & acts as a whitening booster**.

Colgate 360 Advanced Optic White Toothbrush is made with medium spiral, polishing bristles for stain removal and naturally whiter teeth.

Colgate 360 Optic White Power Toothbrush is made with soft vibrating and polishing bristles to help whiten teeth by polishing away surface stains.

Colgate Optic White Mouthwash is alcohol free with optic brightener. Instantly whiter teeth* and daily stain defence.

Experience a superior clean* with Colgate Pulse Essential Electric Toothbrush, removes more plaque* *vs a manual toothbrush

Colgate Max White Medium Manual Toothbrush features a unique polishing star and specially designed bristle pattern to help remove surface stains.

Colgate Optic White Powered Toothbrush Soft Refills are used in the Colgate Optic White Powered Toothbrush to start whitening from day 1*.

Remove 10 years of yellow stains* on your teeth and reveal a whiter looking smile with Colgate Optic White Renewal Vibrant Clean Teeth Whitening Toothpaste.

Colgate Total Active Prevention Whitening Toothpaste. Clinically Tested. 24 Hour Antibacterial Protection*. 3X More Effective at Fighting a Root Cause**. Whitening paste with a higher concentration of scrubbing particles, specially formulated for 6x better stain removal^.

^{*2x daily (every 12 hours) brushing with 4 weeks continued use.}

^{**Fight tartar, cavities and bad breath based on bacterial plaque reduction vs. non-antibacterial fluoride toothpaste with 3 months continued use.}

^{^bad breath, cavities, enamel erosion, tartar, plaque, stains, bacteria on gums.}

Colgate Sensitive Pro-Relief Multi-Protection Toothpaste contains Clinically Proven Pro-Argin technology which plugs the tubules in dentine that lead to sensitivity pain. With regular brushing, it can help fight cavities, remove plaque, promote gum health, strengthen enamel, remove surface stains and freshen breath.

Colgate Optic White Purple Toothpaste removes surface stains* and neutralises yellow tones** with micro-polishing action.
*With regular brushing. Use as directed
** Effect is temporary

Colgate^® Advanced Whitening Charcoal is a whitening toothpaste infused with charcoal powder. The unique formula containing Micro-Cleansing Crystals is clinically proven to gently polish and effectively whiten your teeth. It fights plaque and cavities to ensure your teeth stay as healthy and strong they are white.

Powered by hydrogen peroxide, an ingredient used by dentists. Clinically tested. Optic White Stain Fighter Enamel Care Teeth Whitening Toothpaste Gentle Mint deeply whitens beyond surface stains with 1% hydrogen peroxide. Removes daily stain buildup from food and drink*.

Colgate^® Advanced Whitening Toothpaste Plus Tartar Control is a whitening paste with active Micro-Cleansing Crystals clinically proven effectively whitens your teeth in just 7 days, while preventing further tartar build-up.

Colgate Optic White Charcoal Toothpaste removes daily surface stains* with micro-polishing action^.
*With regular brushing. Use as directed
^Refers to high cleaning silica in formula

Colgate Optic White Luminous Enamel Strong Teeth Whitening toothpaste removes deep stains* & strengthens enamel.

Colgate Advanced Whitening Baking Soda Toothpaste gives you whiter teeth in 7 Days* and helps prevent new stains. This teeth whitening toothpaste offers instant brightening & provides Tartar Control with Micro-Cleansing Crystals.

Colgate^® 2 in 1 Whitening is a unique liquid gel with a light foaming action that flows easily between teeth to freshen breath like a mouthwash and scrubs away particles and bacteria while you brush like a toothpaste.

Colgate Kids Junior Bluey Toothbrush is specially designed for children aged 2-5 years and older who have all their baby teeth and are developing molars