Colgate® Sensitive Pro-Relief™ Smart White Sensitive Toothpaste

Colgate® Sensitive Pro-Relief™ uses exclusive Pro-Argin® technology, which is clinically proven to seal the opening to exposed nerves for long lasting sensitivity pain relief*. Switch to Colgate® Sensitive Pro-Relief™ for smarter whitening for sensitive teeth today.


Try sensitivity relief that lasts* with Colgate® Sensitive Pro-Relief™ Smart White.



  • Features a unique whitening formula specifically designed for sensitive teeth
  • Smarter whitening using CalSeal™ technology to fortify the mineral barrier, while effectively removing surface stains for whiter and shinier teeth
  • Provides superior^ sensitivity relief to many other sensitive toothpastes with whitening benefits
  • Provides instant sensitivity relief when massaged directly on each sensitive tooth for one minute
  • Strengthens and remineralises tooth enamel and protects against cavities
  • Removes plaque with brushing and prevents tartar build-up

*With twice daily ongoing brushing
†Against daily acid attacks
^vs potassium based sensitive toothpastes
For instant relief, apply directly to each sensitive tooth with fingertip and gently massage for 1 minute. For lasting relief, apply to a gentle toothbrush making sure to brush all sensitive areas, brush twice daily.
Always read the label. Follow the directions for use. If symptoms persist, talk to your health professional.

Related Products