Instant* relief from teeth sensitivity starts here.

Colgate® Sensitive Pro-Relief

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Sensitive pro relief multi protection

Brand Overview

Instant* & lasting sensitivity relief

Clinically proven

Instant relief against sensitivity

If you’re looking for a toothpaste for sensitive teeth, try the Colgate Sensitive Pro-Relief range. This range of sensitive toothpaste has been created with Pro-Argin technology that plugs the exposed tubules in your dentine, which lead to sensitivity. By doing this, this sensitive toothpaste starts to block sensitivity pain instantly*, bringing you the relief you’re after.

With regular use, the Pro-Argin ™ Technology creates a protective layer over sensitive areas, providing instant and lasting relief*, You can then be free to enjoy your favourite food and drinks without worrying about the sensitivity.

*After application as directed
For instant relief, apply directly to each sensitive tooth with fingertip and gently massage for 1 minute, up to twice daily.
For lasting relief, brush twice daily.

Discover the Colgate Sensitive Pro-Relief range

Colgate sensitive pro relief whitening

Colgate Sensitive
Pro-Relief Whitening

Provides instant and lasting* sensitivity relief with a low abrasive formula which gently and effectively removes stains, helping to restore the natural whiteness of your teeth.

Colgate sensitive pro relief multi protection

Colgate Sensitive
Pro-Relief Multi Protection

Provides instant and lasting* sensitivity relief and can help fight cavities, remove plaque, promote gum health, strengthen enamel, remove surface stains and freshen breath, with regular brushing.

Colgate sensitive pro relief gum care

Colgate Sensitive
Pro-Relief Gum Care

Provides instant and lasting* sensitivity relief and can help to strengthen gums.

Colgate sensitive pro relief enamel repair

Colgate Sensitive
Pro-Relief Enamel Repair

Provides instant and lasting* sensitivity relief and emineralises tooth enamel, making teeth more resistant against repeated acid attacks.

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sensitivity teeth pain

Exposed tubules in dentine lead to sensitivity pain

pro-argin technology for sensitive teeth

Our Pro-Argin technology plugs the tubules and starts to block sensitivity pain instantly*

sensitive teeth

Over time, the sensitive toothpaste builds up a protective barrier that acts like a seal and prevents sensitivity from coming back**

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Frequently Asked Questions

  • What is arginine in sensitive toothpaste used for?

    Arginine is an ingredient in our sensitive toothpaste that forms a protective layer over exposed dentine, which helps to ease sensitivity. The protective layer works by blocking external stimuli like hot, cold or sweet food and drinks from reaching dentine tubules to help you avoid discomfort.

  • How often should I use Colgate Sensitive Instant Relief toothpaste?

    We recommend you use our toothpaste for sensitive teeth twice a day and, for prolonged sensitivity relief, you should follow your dentist’s advice.

  • What should I avoid while using Colgate Sensitive Instant Relief?

    When you use our sensitive toothpaste, it’s a good idea to try to avoid things that could affect how the toothpaste works and that can increase sensitivity. These include acidic foods and drinks like orange and lemon juices as well as preserved foods. Also, you should use a soft bristle toothbrush and avoid ones with hard bristles as they can wear away your tooth enamel. 

    Don’t forget to consult your dentist for a personalised plan about brushing and caring for your teeth.