Colgate® Sensitive Whitening is clinically proven to provide long-term sensitivity relief when used regularly. It also lifts away surface stains and contains tartar fighting ingredients for shiny white teeth.

The toothpaste contains potassium salts that soothe and desensitise the nerve endings in teeth to significantly lessen sensitivity pain over time. With continued use, Colgate® Sensitive Whitening helps prevent sensitivity pain from recurring, but this protection may be lost if use is suspended.

The Colgate® Sensitive Whitening formula helps to gently polish away surface stains from the enamel and promote the natural whiteness of teeth.