Colgate® ProClinical® 250+ Whitening Electric Toothbrush

Advanced cleaning technology for healthier teeth and gums


The Colgate® ProClinical® 250+ White electric toothbrush uses two distinct sonic cleaning motions - up-down and side-to-side, for healthier teeth and gums. Its slim, sleek design is similar to that of a manual toothbrush while its sonic vibrations clean with the power of an electric toothbrush to help remove plaque and surface stains.


  • SONIC WAVE CLEANING ACTION: Distinct sonic wave cleaning actions provide a superior* clean for teeth and care for gums. 
    *vs. a manual, flat-trim toothbrush
  • 5X PLAQUE REDUCTION: Reduces more than 5 times the amount of plaque at the gum line.*
    *vs. a manual, flat-trim toothbrush
  • POLISHES: Helps removes stains from teeth.
  • INTERDENTAL CLEAN: Unique toothbrush heads help provide cleaning deep in between teeth.
  • 2 MINUTE TIMER: Designed to turn off when you reach the dentist recommended 2 minute brushing time.
  • 30 SECOND PACER: Pauses every 30 seconds to indicate when the user should move to another quadrant in the mouth.
  • TRAVEL CAP: Hygienic travel cap for easy storage and portability.