BRUSHING & FLOSSING
What Is the Right Way to Brush?
Proper brushing takes at least two minutes — that's right, 120 seconds!...
BRUSHING & FLOSSING
What is the Right Way to Floss?
Proper flossing removes plaque and food particles in places where a toothbrush cannot easily reach...
Get a brighter, whiter smile when you use Colgate Optic White® toothpaste, mouthwash, and toothbrush products during your oral care routine.
Get a brighter, whiter smile when you use Colgate Optic White® toothpaste, mouthwash, and toothbrush products during your oral care routine.
Get a brighter, whiter smile when you use Colgate Optic White® toothpaste, mouthwash, and toothbrush products during your oral care routine.
A formula that gets beneath the surface. Where true confidence begins. Created by whitening professionals, this clinically-advanced toothpaste is powered by our patented hydrogen peroxide technology with 5% hydrogen peroxide.
An at-home whitening formula fit for pros, this hydrogen peroxide powered serum works overnight to remove years of tough stains.
Ten minutes a day & 10 years of stains just… fade away. This proven, professional-grade hydrogen peroxide serum plus LED whitening device is designed to get deep below the teeth's surface, where lasting stains begin.
Colgate Optic White Natural Enzymes Toothpaste removes Daily Surface Stains with Natural Micro Polishing Minerals! This Anticavity Fluoride Toothpaste features a Peach Mint Flavour and is enamel safe for daily use.
Remove 10 years of yellow stains* on your teeth and reveal a whiter looking smile with Colgate Optic White Renewal Lasting Fresh Teeth Whitening Toothpaste.
Colgate Optic White Luminous Enamel Strong Teeth Whitening toothpaste removes deep stains* & strengthens enamel.
*When used as directed for 2 weeks. Individual results may vary.
Colgate Optic White Charcoal Toothpaste removes daily surface stains* with micro-polishing action^.
*With regular brushing. Use as directed
^Refers to high cleaning silica in formula
Powered by Hydrogen Peroxide, the same teeth whitening ingredient used by dentists.
Hydrogen Peroxide is a safe and affordable way to whiten teeth at home. Hydrogen Peroxide can be found in many of the products in Colgate's Optic White range, in a range of strengths and forms to suit you.
Hydrogen Peroxide can be used to safely and effectively whiten teeth overnight. Hydrogen Peroxide can be found in many of the products in Colgate's Optic White range, in a range of strengths and forms to suit you.
Hydrogen Peroxide is a chemical compound of hydrogen and oxygen atoms (H2O2). It has mild antiseptic properties and is used commonly in dental treatments. Hydrogen Peroxide based tooth whitening is safe and effective if used correctly and as directed in the instructions on the package. / OR plainer language - Hydrogen peroxide is a natural bleaching agent that works by breaking down the molecules that cause teeth to become stained.