1939
Dr. Mark L. Morris develops a pet food to help save a guide dog named Buddy from kidney disease. This breakthrough leads to the first Hill's Prescription Diet product.
1947
Ajax cleanser is launched, establishing a powerful now-global brand equity for cleaning products.
1953
Colgate-Palmolive Company becomes company's official name.
1956
Colgate opens corporate headquarters at 300 Park Avenue in New York City.